Jak systematicky optimalizovat katalog produktů pro efektivní produktové kampaně

Thursday 2:00 PM - 5:00 PM in NEWTON College

Marian Zeleniak

For 5 years, Marian has been focusing solely on the growth of e-shops in ui42. He helps set up internal processes, optimize websites, and set up the whole marketing platform in order to maximize sales. His strategy is simple - in this business arrangement he is a business partner, not only a service supplier. And it's another reason why most of this cooperation doesn't take months but rather years.

Why attend?

  • You'll learn how to choose which of your products' advantages you'd like to promote on your website.
  • You'll learn how to systematically work with and automate online campaigns.
  • You'll go through a concept of a consistent product promotion, both in an e-shop and outside of it.
  • You'll see specific tips from Marian's work

What will you learn?

Marian will show you how to systematically work with the advantages of specific products you promote when you want to maximize the efficiency of your online campaigns. He wants to pass on as many examples and specific tips as possible so that you know what to use and how in your own projects.

Necessary knowledge

This workshop is designed for e-shops and marketing agencies that would like to improve their performance marketing on the level of a specific product. In order to learn as much as possible, you should already know how to work with Google AdWords, SEO, and price comparison tools.

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